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Covid-19 Response – Pandemic Ready


At EAT Displays we recognise the important need to address the ongoing threat of the 2019 novel coronavirus (2019-nCoV) to the Australian community and the world at large. We are currently undertaking extensive research and development in relation to a number of additions to the EAT Table in order to equip it with tools that will help stop the spread of COVID-19.


Some of the innovation currently being developed and used in the field by EAT Displays include:


     1.Real-Time News & Announcements – Increasing Awareness of COVID-19

EAT Displays ability to react quickly in response to the pandemic was tested. EAT displays was able to utilise its patented advanced content display system technology to quickly enable important information to be displayed around the clock thereby increasing people’s awareness in relation to the spread of COVID-19.

As part of EAT Displays social responsibility, EAT helped the Australian Government Department of Health to fight the spread of COVID-19 by putting to work the EAT advanced content display system with real-time dissemination of important information throughout the smart EAT digital table network.




       2.Maintaining Social Distancing – COVID-19 Compliance


Through the EAT smart digital table network we are working on developing our back end systems to be able to detect the presence of visitors and alert visitors to ensure that they are complying with current COVID-19 restrictions including the importance of social distancing. This end can be achieved through EAT advanced programmatic advertising capabilities being developed to immediately display digital content on all relevant EAT Tables directing people where they are allowed to sit in order to maintain proper social distancing adjusted to meet the current requirements.




      3.EAT hand and device sanitisation through Ultraviolet germicidal irradiation (UVGI)

Recognising the need to maintain proper hygiene at all times, we are currently developing an integration of far UVC LED into the EAT Table to achieve greater sanitisation of peoples hands and mobile electronic devices through Ultraviolet germicidal irradiation (UVGI). UVGI is a disinfection method that uses short-wavelength ultraviolet (ultraviolet C or UV-C) light to kill or inactivate microorganisms by destroying nucleic acids and disrupting their DNA, leaving them unable to perform vital cellular functions.


A recent study conducted by Hiroshima University researchers found that using Ultraviolet C light with a wavelength of 222 nanometers (which is safer to use around humans) effectively kills SARS-CoV-2 — the first research in the world to prove its efficacy against the virus that causes COVID-19.

(Research source: https://www.sciencedaily.com/releases/2020/09/200917105345.htm)



     4.EAT integration of USB powered smart thermal sensors

Integration of thermal sensor functionality in the EAT would provide benefits to landlords, businesses, consumers, Government and other stakeholders as it would provide an added layer of security, protection and assurance in relation to the number of people occupying EAT Tables with unusually high temperatures as this would indicate that the particular occupant is unwell with, for example, COVID-19 disease.  The integration of thermal sensors would also assist with the gathering of audience traffic flow and other audience metrics in order to ensure compliance with current social distancing measures and other restrictions put in place by the Government as a result of the COVID-19 globally pandemic or any other similar pandemic that may eventuate in the future.

Research and development into integration of USB powered smart thermal sensors into the EAT table is currently ongoing. We believe that thermal sensor integration can be both useful and helpful in determining the approximate average temperatures of persons sitting at the EAT Tables.



     5.THEIA advanced facial recognition & mask detection

THEIA, by EAT Displays, utilises the latest advancements in artificial intelligence (AI) and machine learning (ML) in order to analyse big data, including real time visual data, and perform vastly superior facial recognition functionality such as age, gender, emotion and object detection in order to obtain deeper, more advanced traffic analytics and more meaningful insights into consumer appearance and behaviour in the offline world, in real-time.



Through THEIA we are able to develop advanced facial and object recognition capabilities so that we can effectively detect whether a person sitting or standing at or around the EAT Table(s) is wearing a mask as and when required by public health orders issued by the government. This will help ensure landlords such as shopping centre owners and managers are ensuring their visitors/customers are wearing appropriate face masks and complying with other public health orders such as social distancing.


   6.EAT Displays Content Management System (CMS)

We are also currently hard at work developing our EAT CMS in order to create additional functionality in order to communicate information gathered from the EAT Table, such as, for example, smart thermal sensors, in real-time, with onsite (centre) management and security in order to assist management with the need to ensure ongoing compliance with current COVID-19 regulations and other regulations that may arise with the outbreak of any further global pandemics.

During the initial outbreak of the novel Coronavirus in Australia during Q1 2020, the EAT displays advanced digital content display system proved to be an effective, engaging and more reliable, one-to-one direct messaging solution that can be applied in real time, which in this case ensured compliance with the social distancing requirements pursuant to COVID-19 orders.

The development and updates to the EAT CMS ensured that the EAT system is now set-up to deal with further waves of COVID-19 and ensure that social distancing is maintained at any stage during a future pandemic.